Take this quiz:

— If your church could make free public announcements to thousands of your own members’ friends, would you do it?

— If there was a simple way to help members and guests feel more connected to your church, would you use it?

Small and large churches across our nation are effectively using a Facebook organization page to enhance in-reach and outreach. Should your church have one?

Do the math. Ask for a show of hands to find out how many church members use Facebook. The average Facebook user has 130 registered “friends,” so if just 20 church members use Facebook, that’s potentially 2,600 people who could read posts about your church. One hundred members with Facebook could touch 13,000. This is multiplication at its best. Convinced? I interviewed several churches to compile these Facebook tips to help you get started.

— Tip No. 1: Begin well. Study other churches’ pages for ideas. Use tips from Facebook’s help section (http://www.facebook.com/pages/create.php) to create your church organization page. Then ask church members and guests to “like” (join) your page so posts will display on their newsfeed.

— Tip No. 2: Keep it short. Want posts to be read? Keep them very brief. Give basic info to ignite interest and provide a link to the church website for more details.

— Tip No. 3: Add a graphic. Attract more readers by attaching your church logo, event logo, a photo or graphic to posts.

Read More:

http://www.sbcbaptistpress.org/BPFirstPerson.asp?ID=34618

Diana Davis is author of “Fresh Ideas for Women’s Ministry” (B&H Publishing) and wife of the Indiana Baptist Convention executive director.