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Home/Featured/What They See When They Come to Your Church

What They See When They Come to Your Church

When a guest has a good experience, he or she is more likely to return.

Written by Thom Rainer, Christian Post | Monday, July 2, 2012

First time guests desire to find a place to sit as quickly as possible. They feel awkward otherwise. Is your worship center more than 80 percent full? If so, the guests perceive it is completely full. Are your members trained to move to the middle of pews or seat rows so guests don’t have to climb over them? Are their ushers or greeters available to lead guests to seats?

 

In the context of serious theological discussions, it may seem trivial to write about first impressions of guests when they visit your church. But, if we could understand that a returning guest has more opportunities to hear the gospel and experience Christian love and fellowship, we might take the issue a bit more seriously.

Prior to assuming the presidency of LifeWay, I led a church consulting company. One of our first steps in the consultation was to send one or more first-time guests to the church. Those individuals would then report back to us on their experiences. Many times those we enlisted were unchurched non-Christians.

Why We Don’t See It

I am working at home today because a handyman is working on several small items around my house. I love his approach. When he first enters our home, he asks for permission to take a quick tour. Within minutes, he commented on several items that might need his attention, items that weren’t on the list I gave him. I appreciated his thoroughness, and it was good for his business as well.

The handyman did something very basic and very simple. He looked at my house through outside eyes. I am in my house everyday, so I don’t notice those things that may not be just right. The same is true for church members and church leaders. They see their church on an ongoing basis, so they don’t have the benefit of outside eyes.

What They See

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After two decades of church consultation, a clear pattern emerged. These were the areas that engendered more comments and concerns from first-time guests. These areas are listed in order of frequency of response, and they deal only with physical facilities.

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