Small churches may not have the budget to hire other staff, but you have people. Once you have identified true leaders, and once you’re clear on your mission vision and strategy, you need to release people to accomplish it. Try to do it all yourself and you will burn out, leave or simply be ineffective. Empower volunteers around an aligned strategy and you will likely begin to see progress.
While social media and even traditional media are still preoccupied with mega churches and multi-site churches, the reality is that most churches in North America are quite small.
The Barna group pegs the average Protestant church size in America at 89 adults. 60% of protestant churches have less than 100 adults in attendance. Only 2% have over 1000 adults attending.
Please understand, there’s nothing wrong with being a small church. I just know that almost every small church leader I speak to wants his or her church to grow.
I get that. That’s the mission of the church. Every single day, I want our church to become more effective in reaching one more person with the hope that’s in Christ.
So why is it that most churches never break the 200 attendance mark?
It’s not:
Desire. Most leaders I know want their church to reach more people.
A lack of prayer. Many small church leaders are incredibly faithful in prayer.
Love. Some of the people in smaller churches love people as authentically as anyone I know.
Facility. Growth can start in the most unlikely places.
You know why most churches still don’t push past the 200 mark in attendance?
You ready?
They organize, behave, lead and manage like a small organization.
Think about it.
There’s a world of difference between how you organize a corner store and how you organize a larger supermarket.
In a corner store, Mom and Pop run everything, Want to talk to the CEO? She’s stocking shelves. Want to see the Director of Marketing? He’s at the cash register.
Mom and Pop do everything, and they organize their business to stay small. Which is fine if you’re Mom and Pop and don’t want to grow.
But you can’t run a supermarket that way. You organize differently. You govern differently. There’s a produce manager, and people who only stock shelves. There’s a floor manager, shift manager, general manager and so much more.
So what’s the translation to church world?
Here are 8 reasons churches who want to grow end up staying small:
1. The pastor is the primary caregiver. Honestly, if you just push past this one issue, you will have made a ton of progress. When the pastor has to visit every sick person, do every wedding, funeral and make regular house calls, he or she becomes incapable of doing other things. That model just doesn’t scale. If you’re good at it, you’ll grow the church to 200 people and then disappoint people when you can’t get to every event any more. Or you’ll just burn out. It creates false expectations and so many people get hurt in the process. Although it’s 20 years old, this is still the best book to read on this subject. The answer, by the way, is to teach people to care for each other in groups.
2. The leaders lack a strategy.
3. True leaders aren’t leading.
4. Volunteers are unempowered.
5. The governance team micromanages.
6. Too many meetings.
7. Too many events and programs that lead nowhere.
8. The pastor suffers from a desire to please everybody.
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